Star Asset Finance - People with unrivalled experience of the asset finance and leasing sector

About us

STAR Asset Finance is a platform established and managed by STAR Capital Partners to consolidate the highly fragmented lease finance broker market, one of the key channels for SME lending in the UK.  We want to be part of reshaping the financial landscape to make it better serve the needs of UK business. The team has unrivalled experience in the asset finance and leasing sector covering several economic cycles. Since STAR Asset Finance formed in July 2014, the group has grown considerably with a number of high-profile acquisitions from across the UK. These include Kennet Equipment Leasing based in Birmingham, Ignition Credit PLC based in Cornwall, First Capital Finance based in Bournemouth and Credo Holdings Limited based in Norwich. 

Whether managing an acquisition, supporting the development of an established company or providing owners with new opportunities for growth, our experience in the market means we offer a reassuringly simple approach for businesses to become stronger as part of our group. All our partner businesses are given the opportunity to become investors. This means equity participation in the longer term growth and value creation associated with STAR Asset Finance, which has balance sheet strength, critical mass and economies of scale. Through its diversified investor base and debt facilities, we have significant levels of additional capital available to invest in the businesses we acquire. We’re a knowledgeable and approachable team, so don’t hesitate to contact us if you’re a like-minded business owner seeking investment, acquisition or new opportunities.

The team

Sam Geneen

Chairman and Non Executive Director

Steve Swift

Chief Executive Officer

Paul Gough

Non-Executive Director

Sean Devoy Portrait

Sean Devoy

Finance Director

Tony Mallin

Non Executive Director